Title: It's a Small World; Applying Sensory Methods Cross-Culturally in the World of Globalization
Dates: Wednesday April 05 2017
Location: Sheraton Centre Toronto; Toronto, ON
Event Name: April 2017 Committee Week
A Seminar on It's a Small World; Applying Sensory Methods Cross-Culturally in the World of Globalization will be held Wednesday, April 5, 2017. Sponsored by ASTM Committee E18 on Sensory Evaluation, the workshop will be held at the Sheraton Centre Toronto in Toronto, ON, Canada, in conjunction with the Month standards development meeting of committee E18.
As more and more companies are going global, unique challenges of learning in cultures that are different than your own are becoming common for many Sensory Practitioners. This workshop will explore the challenges associated with different types of sensory methodology when they are used cross-culturally and will utilize case studies to illustrate how the challenges can be addressed in order to deliver solid data. The full toolbox of sensory tools will be covered from Analytical, including Discrimination and Descriptive to Consumer, both Qualitative and Quantitative, including a focus on Innovation tools. You should come away from this workshop with greater awareness of considerations that need to be taken into account when testing cross-culturally and some practical ways to start on your global sensory testing journey.
Online registration opens approximately 12 weeks before the workshop and closes March 29, 2017. The registration fees are in US Dollars to attend this workshop and are listed below.
Students – A student's fee is waived, provided that he/she is a full-time student and is not employed full time. After registering online, the student must check in at the ASTM Registration Desk on site and present his/her student ID.
All attendees, including presenters and ASTM members, are urged to register online for this event so that space requirements can be accommodated. If you do not register online by the closing date, then you must register upon arrival at the workshop. All attendees must check in at the ASTM registration desk upon arrival at workshop.
A refund of the workshop fee will be honored only if requested at least 7 business days prior to the workshop. To cancel your registration and request a refund, please contact Kelly Dennison, Symposia Manager at email@example.com or 610-832-9568.
If you have questions concerning online registration, please contact Hannah Sparks in Symposia Operations at firstname.lastname@example.org, Tel: 610-832-9568, or ASTM Technical Support at email@example.com or 1-877-909-2786 (domestic) or 610-832-9578 (international).
|ASTM Member Fee||140.00||165.00|
Workshop attendees interested in receiving 0.2 Continuing Education Units (CEUs) should complete a CEU application form at the adjournment of the workshop, and then submit it to the ASTM staff member on site. A certificate will be sent to the attendee approximately 4 to 6 weeks after the workshop.
Additional information about the workshop is available from Seminar Chair, Susan Hooge, General Mills ,New Hope, MN, Email: firstname.lastname@example.org, Tel:763-764-6102.
ASTM APRIL 2017 COMMITTEE WEEK RESERVATION LINK SHERATON CENTRE TORONTO, April 2-7, 2017 CURRENCY EXCHANGE INFORMATION
Please note that when booking your room for April Committee Week in Toronto, the ASTM rate is confirmed at $238 in Canadian Dollars for traditional rooms, which equals to approximately $178 in US Dollars. There will be a slight variance to the actual amount charged on credit card statements due to the daily exchange rate fluctuations according to your local bank or Credit Card Company. ASTM April 2017 Committee Week Reservation Link: www.starwoodmeeting.com/Book/AST417
Meeting schedules of Committee E18 are posted on the ASTM web site at www.astm.org/COMMIT/COMMITTEE/E18.htm or contact the ASTM staff manager, W. Scott Orthey at email@example.com or tel: 610-832-2730.
Committee E18 invites you to attend their future standards development meetings. There is no fee to attend these meetings, and membership in ASTM International is not required. For more information, visit the web page listed immediately above, and click on "Future Meetings".