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ASTM Standardization News (SN) is the all-encompassing magazine for well informed scientific and engineering professionals.
It is a VALUABLE SOURCE for new and improved technology and voluntary consensus standardization.
ASTM SN is designed for professional engineers, scientists, and technicians whose expertise is in one of the many engineering and scientific specialties such as research or product development, quality control/ assurance, design engineering or product engineering, manufacturing or production engineering, laboratory/testing, codes and standards.
The READERS are in industry, government, consulting fields, and academia, and their titles include president, corporate officers, general managers, vice presidents, lab directors, research directors, managers, engineers, scientists, and architects.
Bimonthly articles address the rapid advancements in technology in areas such as steel, plastics, textiles, petroleum, the environment, construction, chemicals and others, keeping the reader up to date with the standards world.
2009 Advertising Rates Effective January 2009 Rate Card No. 80
| Size |
1X |
3X |
6X |
|
full |
$3,534 |
$3,124 |
$2,923 |
| 2/3 |
$2,715 |
$2,404 |
$2,248 |
| 1/2 |
$2,098 |
$1,868 |
$1,758 |
| 1/3 |
$1,734 |
$1,551 |
$1,452 |
| 1/4 |
$1,551 |
$1,392 |
$1,299 |
|
Covers |
|
|
|
| IFC |
$4,042 |
$3,697 |
$3,081 |
| IBC |
$3,929 |
$3,392 |
$2,865 |
| OBC |
$4,279 |
$3,855 |
$3,222 |
| Color Premium |
|
|
|
| 1 standard color |
$500 |
|
|
| 1 matched color |
$600 |
|
|
| 4-color process |
$1,000 |
|
|
ASTM Standardization News Circulation Statistics
Average Circulation Statement, May/June 2008 Issue
|
Canada |
Foreign |
US |
Total |
Subs. |
Grand Total |
|
Jan./Feb. |
1,489 |
4,756 |
27,761 |
34,006 |
32 |
34,038 |
|
Mar./Apr. |
1,289 |
3,376 |
28,722 |
33,387 |
28 |
33,415 |
|
May/Jun. |
1,327 |
3,527 |
24,993 |
29,847 |
29 |
29,876 |
| Total |
4,105 |
11,659 |
81,476 |
97,240 |
89 |
97,329 |
|
6 mo. Avg. |
1,368 |
3,886 |
27,159 |
32,413 |
30 |
32,443 |
Circulation Breakdown
May/June 2008 Issue
|
New England |
1,549 |
| Mid Atlantic |
4,398 |
| East/North/Central |
5,128 |
| West/North/Central |
1,595 |
| South Atlantic |
5,553 |
| East/South/Central |
1,197 |
| West/South/Central |
2,428 |
| Mountain |
1,613 |
| Pacific |
3,100 |
| Total US |
26,560 |
| CANADA |
1,327 |
| INTERNATIONAL |
3,527 |
| Puerto Rico |
43 |
| Virgin Islands |
2 |
| GU |
3 |
| Grand TOTAL |
31,462 |
Mechanical Requirements
Printed by web offset.
Trim Size: 8 1/8 by 10 7/8 in.
Bleed 8 3/8 by 11 1/8 in.Keep live matter 3/4 in. from trim.
Full page 7 X 10 in.
2/3 page: 4 1/2 X 10 in. vertical
1/2 page: 3 3/8 X 10 in. vertical
7 X 4 7/8 in. horizontal
4 1/2 X 7 3/4 in. island
1/3 page: 2 1/8 X 10 in. vertical
4 1/2 X 5 in. island
1/4 page: 3 3/8 X 4 7/8 in.
Composition
No charge for insertion of key numbers, department numbers, or tag lines. Other typesetting, layout, and artwork will be charged at cost plus 10% and must be submitted for estimates through the Advertising Department.
Electronic Advertisement Submission
Preferred order of materials: press-ready PDF, or native page layout files InDesign CS3 (Mac), Illustrator CS3 (outlined type) (Mac), (Quark Xpress 6.5 (Mac or PC), Pagemaker 6.5 (Mac). Supporting applications: Photoshop CS3, Acrobat 8.0 also available).
Image resolution: 300 DPI, line art resolution: 1064 DPI. SN is printed Web offset and all electronic files must adhere to SN Mechanical Requirements and SWOP standards as defined in SRDS.
Proof: Hard copy proofs must accompany digital files. Analog matchprint proofs or halftone dot digital proofs must accompany color files. If no acceptable matchprint is supplied, color will be run to industry standard density.
Fonts: Supply all used fonts by embedding them in your PDF or including them with your layout. Postscript Type I fonts preferred — True Type fonts may need to be substituted.
Images: Send all supporting images with submission of native files.
Analog negatives may also be supplied. negative (133 screen, right reading emulsion down), match print, positive photo-ready mechanical. From these SN will produce an electronic copy and will return one proof for your approval.
Conditions
- Minimum display advertisement — quarter page.
- Advertisers and agencies assume full responsibility for advertisements and claims arising therefrom. The society reserves the right to reject any advertisement that in its opinion does not meet the objective of the publication.
- c. No cancellations after closing.
- d. If copy, offset advertising material, or instructions are not received by closing, the publisher reserves the right to print the last advertisement published for the advertiser.
Closing Dates
- Space reservation: 1st of month preceding month of issue.
- Preferred material: 1st of month preceding month of issue.
- Publication set copy: 25th of second month preceding month of issue.
Issuance
- Frequency: Bimonthly
- b. Issue date: First of the month of issue
New Literature Review
Insert your four-color catalog along with a 75-word description of your products or services. Use this section to generate leads, introduce a new product, or reinforce your marketing plan. Cost is $500 per insertion. Non-commissionable.
Professional Services
Inserted in 6 consecutive issues. Cards are limited to the announcement of laboratories and consulting and
professional services. Noncancellable.
Rates: Single $850 Double $1,250 Triple $1,700
Color: Standard colors only $240
Mechanical Requirements
Professional Card: (including border rule)
single size: 2 1/8 X 1 1/8 in.
double size: 2 1/8 X 2 1/8 in.
triple size: 2 1/8 X 3 1/4 in.
For more information on Professional Services cards, contact Kelly Winberg
phone: 215/723-2861
kwinberg@comcast.net
Classified Rates
Positions Open, Positions Wanted, Used Equipment for Sale, Surplus Inventory for Sale. Set solid, no display,
$6 per line. 50% discount to ASTM members on positions wanted ads. Box number, for positions wanted only, extra: $10. Noncommissionable.
Camera-ready advertising
1/4 page or larger, standard display sizes, accepted at regular display rates.
Preferred Position Rate
5% of earned rate.
Bleed: No charge for bleed.
Inserts: Available.
Earned Rates
Determined by number of insertions used within the contract year.
Short Rates & Rebates
Advertisers will be short rated if, within a 12-month period from the date of the first insertion, they do not use the amount of space upon which their billings have been based. Advertisers will be rebated if, within 12-month period from the date of first insertion, they have used sufficient space to earn a lower rate.
Rate Protection
Advertisers will be protected at contract rates for the duration of their present contract. Thirty-day notice will be given of rate revision.
Agency Commission
15% to recognized agencies, except on Professional Cards, typeset classified ads, and special production charges, provided account is paid within 30 days.
No cash discount.
The publisher reserves the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher.
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