Symposia / General Information

E18 Sensory Evaluation
Event Name: April 2013 Committee Week
Pre-registration requested to attend this meeting.

ABOUT THE EVENT

A Seminar on Temporal Methods will be held Wednesday, April 17, 2013. Sponsored by ASTM Committee E18 on Sensory Evaluation, the seminar will be held at the JW Marriott Indianapolis in Indianapolis, IN, in conjunction with the April standards development meetings of the committee.

Objective
Time is an important factor in the sensory experience. The onset, duration and sequence of sensations evoked by human sensory interaction with products are key properties in product performance and differentiation. To be able to understand these temporal properties we must first be able to measure them. At this time, ASTM has only one document relating to temporal measures, ASTM E1909-11 Standard Guide for Time-Intensity Evaluation of Sensory Attributes. A number of newer methods have been developed and are being used by sensory researchers around the world. In the interest of learning more about these methods and considering their inclusion in the ASTM publications, this seminar will focus on three of those methods and provide participants with a "Hands-on" experience with real products and real data collection.

An overview will present the problem: Understand if/how the eating experience of a snack bar has been changed by reducing sugar in the formula.

The three methods being applied are:

    a. Progressive Profiling
    b. TDS (Temporal Dominance of Sensations)
    c. TOS (Temporal Order of Sensations)

Participants will break into three groups, with each group being led by an experienced practitioner. Data will be collected on the test products, live on iPads for later analysis. Everyone will have an opportunity to rotate through and experience all three methods.

The final part of the seminar will be devoted to analysis, interpretation and evaluation of the strengths, weaknesses and challenges of these temporal methods. Participants will be able to determine the ease of use by panelists, the clarity of results, the skills required for the analyst and finally the potential value to their business.

Tentative Schedule:

    1:00 to 1:30 – Introduction and presentation of the problem and the methods

    1:30 to 2:10 – Hands-on #1

    2:10 to 2:50 – Hands-on #2

    2:50 to 3:30 – Hands-on #3

    3:30 to 4:00 – Break for Participants; Data Analysis by group leaders

    4:00 to 5:00 – Presentation of results and discussion of the methods

REGISTRATION INFORMATION

Online registration opens approximately 8 weeks before the workshop and closes Arpil 10. The fees to attend this workshop are listed below.

Students – A student's fee is waived, provided that he/she is a full-time student and is not employed full time. After registering online, the student must check in at the ASTM Registration Desk on site and present his/her student ID. The waived fee includes admission to the technical sessions only.

All attendees, including presenters and ASTM members, are urged to register online for this event so that space requirements can be accommodated. If you do not register online by the closing date, then you must register upon arrival at the workshop. All attendees must check in at the ASTM registration desk upon arrival at workshop.

Cancellation
A refund of the workshop fee will be honored only if requested at least 7 business days prior to the workshop. To cancel your registration and request a refund, please contact Hannah Sparks at hsparks@astm.org or 610-832-9678.

If you have questions concerning online registration, please contact Hannah Sparks in Symposia Operations at hsparks@astm.org, Tel: 610-832-9677, or ASTM Technical Support at support@astm.org or 1-800-262-1373 (domestic) or 610-832-9578 (international).

 

Online

On Site

ASTM Member Fee
Non-Member Fee
Student Fee
$75.00
$100.00
Waived
$100.00
$125.00
Waived

CONTINUING EDUCATION UNITS

Workshop attendees interested in receiving .04 Continuing Education Units (CEUs) should complete a CEU application form at the adjournment of the workshop, and then submit it to the ASTM staff member on site. A certificate will be sent to the attendee approximately 4 to 6 weeks after the workshop.

TECHNICAL CHAIR CONTACT INFORMATION

Additional information about the workshop is available from Workshop Co-Chairmen Chris Findlay, Compusense Inc, Guelph, ON, cfindlay@compusense.com, 519-836-9993 and Suzanne Pecore, General Mills Inc, Pasadena, CA, Suzanne.pecore@genmills.com, 763-764-7448.

HOTEL INFORMATION

All meetings will be held at the JW Marriott Indianapolis, 10 S. West St., Indianapolis, IN 46204. Reservations may be made at the JW Marriott by using the online reservation system JW Marriott Indianapolis.

Select your dates and proceed as instructed. Reservations may also be made by telephoning the JW Marriott Hotel at 1-866-704-6162 (you must mention ASTM in order to receive the group rate).

Group rate will be honored until the ASTM block is full but no later than March 15, 2013. ASTM rates are $159 single/double plus 17% tax at the JW Marriott Indianapolis. You may be charged a higher rate if reservations are received after the cut-off date, or when the block is full.

U.S. GOVERNMENT RATES: You must contact the Marriott Courtyard Indianapolis, 601 West Washington St. for the Government per diem rate of $91 plus 17% tax. To obtain a government rate go online at Marriott Courtyard Indianapolis. Reservations may also be made by telephoning the hotel at 1-317-822-9029. You must present your ID at the front desk upon check-in. The hotel is directly connected to the JW Marriott.

IMPORTANT! ASTM Rates are non-commissionable. If you book your reservation through a travel agent they must ask for a non-commissioned ASTM Group Rate. ASTM cannot adjust your higher rate if commissions were paid to a travel agency.

ADVANCE DEPOSIT: JW Marriott Indianapolis and Marriott Courtyard Indianapolis require a credit card to guarantee your reservation.

CONFIRMATION NOTICES: A confirmation number is provided to you electronically once your reservation has been submitted.

CANCELLATION/CHANGE POLICY: At the JW Marriott Indianapolis, notice of cancellation must be received by 6:00pm on the day of arrival.

Check the ASTM website for updates on overflow hotel room availability.

INTERNET: The JW Marriott Indianapolis has high speed internet access at $14.95 per day. The hotel offers free wireless internet service in the hotel lobby.

TRANSPORTATION AND DIRECTIONS

The hotels are located approximately 20 miles/20 minutes from the Indianapolis International Airport. The hotel's phone number is 317-860-5800 and the general fax number is 317-822-8464. The website for the hotel is JW Marriott Indianapolis Information.

For information on the city of Indianapolis, visit the Indianapolis convention and Visitors Bureau website at: Indianapolis Convention and Visitors Bureau.

AIRPORT SHUTTLE SERVICE: Go Green is available at the baggage claim terminal. The phone number for the shuttle service is 800-589-6004. The shuttle runs every half hour from 8:00am to 11:00pm Monday through Sunday. The cost is $10 per person. Taxis cost approximately $35.

PARKING: Overnight parking is available at $32 for valet and $28 self-parking with in and out privileges.

STANDARDS DEVELOPMENT MEETINGS

Meeting schedules of Committee E18 are posted on the ASTM web site at www.astm.org/COMMIT/COMMITTEE/E18.htm or contact the ASTM staff manager, Scott Orthey at sorthey@astm.org or tel: 610-832-9730.

FUTURE MEETING DATES

Committee E18 invites you to attend their future standards development meetings. There is no fee to attend these meetings, and membership in ASTM International is not required. For more information, visit the web page listed immediately above, and click on "Future Meetings".