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STP117 Symposium on Measurement of Consumer Wants Olmstead Paul Pages: 66 Published: 1952 PDF (1.6M): $55 Print: $55 Print + PDF: $82.50 Save 25%!

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Table of Contents

Introduction
Olmstead P.

Opening Remarks
Warwick C.

Determination of Soldier Wants
Schaefer W.

Determination of Soldiers' Food Wants
Benedict R.

The General Problem of Measurement
Stouffer S.

Interviewer Bias
Hart C.

Some Applications of the Panel Method to the Study of Social Change
Glock C.

Effective Sampling Procedures for Use in Measuring Consumer Wants
Stephan F., McCarthy P.

Closing Remarks
Herring P.

Committee: F15
Paper ID: STP117-EB
DOI: 10.1520/STP117-EB
ISBN-EB: 978-0-8031-6986-9

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STP117-EB

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