Parker, Merry Jo
Food Perspectives, Plymouth, MN
Carr, B. Thomas
1215 Washington Ave., Carr Consulting, Wilmette, IL
Pages: 2 Published: Jan 2009
The objective of a designed experiment is to determine the optimal level of a variable or combination of variables within the experimental range tested. Designed experiments obviate the need for JAR scales because there is a direct link between the experimental variables and consumer response. Experimental variables are generally product ingredients or components.
Paper ID: MNL11506M