Appendix K: Thurstonian Ideal Point Modeling

    Published: Jan 2009

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    Thurstonian ideal point modeling allows one to compare the JAR ratings of multiple products to a theoretical ideal product. It compares the probabilistic distribution of a product against the probabilistic distribution of the ideal.

    Author Information:

    Delwiche, Jeannine
    Firmenich, Inc., Princeton, NJ

    Committee/Subcommittee: E18.03

    DOI: 10.1520/MNL11492M

    CrossRef ASTM International is a member of CrossRef.

    ISBN10: 0-8031-7010-6
    ISBN13: 978-0-8031-7010-0