MNL63

    Appendix D: The Mean

    Published: Jan 2009

      Format Pages Price  
    PDF (524K) 2 $25   ADD TO CART
    Complete Source PDF (11M) 2 $55   ADD TO CART


    Abstract

    The objective of the mean analysis is to determine if, on average, the product scores “Just About Right,” or whether there is a skew of “Too Much” or “Not Enough” of an attribute. This method of analysis uses only the JAR data. While calculation of the JAR means is completed individually for each product, these means can be compared (see Appendixes I and J). Determining whether the mean is statistically different from the scale midpoint is discussed in Appendix F.


    Author Information:

    Rothman, Lori
    Kraft Foods, Glenview, IL


    Paper ID: MNL11485M

    Committee/Subcommittee: E18.03

    DOI: 10.1520/MNL11485M


    CrossRef ASTM International is a member of CrossRef.

    ISBN10: 0-8031-7010-6
    ISBN13: 978-0-8031-7010-0